The performance supplement store shelf is a busy place filled with variety of options. DNS wanted a brand that reflected the purity of their product and appealed to all Indian fitness conscious people not just body builders. DNS ( Daily Nutrition Science approached us with a unique nutritional concept.
The DNS products provide balanced set of supplements for fitness buffs to improve stamina, muscle gain, and helps cut recovery time. We defined the line of products first, a clean, bold and dynamic set of labels and containers, then the corresponding e-commerce website as both the company homepage and as a virtual store front. From there, marketing measures were added that are ongoing.